Autor:
Redactor de Fansgurus
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74% of online shoppers Google your domain name plus "reviews" before they hit checkout — and Trustpilot almost always ranks in the top three results. A brand with a 3.1-star Trustpilot score doesn't have an ad-spend problem or a product-market-fit problem. It has a last-mile trust problem, and every ad dollar it spends keeps getting filtered through that same broken funnel.